Qualcomm urged to address smartphone share loss
Watch: Watch June analyst day for Volkswagen ramp and 2029 automotive revenue targets to assess diversification success.
Full analysis
Qualcomm faces near-term challenges as key smartphone customers, including Apple, cut share, driving analyst downgrades and price target cuts from $175 to $135. They pursue revenue diversification into data centers, PCs, and autos. Snap signed a multi-year deal to use Snapdragon SoCs in AR Specs launching later in 2026. Qualcomm relies heavily on ARM's dominant mobile CPU architecture, strengthening long-term chipset integration.
Smartphone market share losses threaten Qualcomm's core revenue, but partnerships in AR and reliance on ARM's ecosystem offer growth avenues beyond mobile phones.
Evidence
7 older signals
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