WIX Wix.com Ltd.

bullish track record → $68.70 -1.46 (-2.1%)
Mkt Cap $4B P/E 73.8 fwd 8.3 52wk $60.22 - $191.24 1h ago
Est. revisions: -9.8%
Factor Model (net -2.5)

Factor Model

net -2.5 5.1 / 10
Est. Revisions
-0.6
Insider Activity
+0.0
Momentum
+0.0
Analyst Rev.
-1.0
Narrative Gap
-0.5

Barclays Highlights Bookings Growth for Wix

Watch: Q1 2026 guidance release for evidence of bookings momentum and free cash flow margin sustainability.

Barclays kept its Overweight rating on Wix but trimmed the price target to $155 from $160 due to uneven web tool sector outlook ahead of Q1 earnings. They flagged bookings growth and ability to sustain full-year free cash flow margin as key performance drivers. Recently, Wix integrated globally with TikTok on April 8 to enable data-driven marketing through tracking pixels and shared event data to boost online storefront conversions.

The TikTok integration represents a scalable marketing channel that could accelerate bookings growth, a critical lever Barclays sees as essential for sustaining Wix's growth and cash flow in a challenging sector.

Evidence

2h ago Barclays Flags Bookings Growth as Key Driver for Wix.com Ltd. (WIX) yahoo-finance
8d ago Arm downgraded, Arista Networks upgraded: Wall Street's top analyst calls yahoo-finance
11d ago Robust and Consistent Results Boosted Wix (WIX) in the Quarter yahoo-finance
16d ago Can Wix.com (WIX) Benefit from the Proliferation of AI Adoption? yahoo-finance
39d ago Wix.com (WIX) Climbs 33% on Revenue Growth, Aggressive Buyback yahoo-finance
39d ago Why Wix.com Stock Fell 18.9% In February Before Soaring To Start March yahoo-finance
39d ago Cantor Fitzgerald Remains Bullish on Wix.com (WIX) yahoo-finance
43d ago Wix reports better-than-expected earnings but slight revenue miss for Q4 yahoo-finance
Fundamentals & Data ▾
Wix.com Ltd. Technology · Software - Infrastructure
Mkt Cap
$4B
P/E
73.8 fwd 8.3
Beta
1.26
52w Range
$60.22 - $191.24
Short Interest
4.6M 9.11%
Days to Cover
1.5 -24%
Technicals downtrend
vs 20d MA
-14.8%
from 52w Hi
-24.1%
1w return
+1.5%
Vol ratio
0.9x
EPS Estimate
$1.22 -9.8% 30d 0up / 2dn
Est. Dispersion
26% 10 analysts
Analyst Target
$121 $90 - $180
Options P/C
8.03 0C / 2P unusual
Financials
Revenue
$524M +14% YoY
FCF
$156M
Gross Margin
67%
Op Margin
-14%
Momentum: accelerating
8 signals · latest 2h ago

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