VFC V.F. Corporation

bearish track record → $18.39 -0.62 (-3.3%)
Get emailed when VFC changes direction
Mkt Cap $7B P/E 33.3 fwd 17.4 52wk $11.06 - $22.27 Earnings 2026-05-20 61d ago
We disagree with Wall Street. Analyst consensus: bullish. Our position: bearish. See factor model below for why.
Insider buying: $3,790,806 bought by 22 insiders (30d)
Factor divergence: DIVERGENCE: estimate_revisions, insider_activity, analyst_revisions, narrative_gap bullish vs option
Est. revisions: +9.2% (2 up, 0 down in 30d)
Backed by structured data (insider trades, analyst ratings, or filings)
Factor Model (net +2.7)

Factor Model

net +2.7 6.2 / 10
Est. Revisions
+0.5
Insider Activity
+0.5
Momentum
+0.0
Analyst Rev.
+1.0
Narrative Gap
+0.5

JPMorgan downgrades VF Corp to Underweight, cuts price target

Watch: Watch for VF's next earnings report and management guidance on profitability improvement. Any miss or downside revision could trigger a breach below the new $18 target.

JPMorgan downgraded VF Corp to Underweight from Neutral, slashing its price target from $19 to $18 — a 5% downside. The analyst lowered fiscal 2027 and 2028 earnings estimates, now sitting below Wall Street consensus. The move signals deteriorating confidence in the apparel company's profitability recovery.

VF Corp faces a credibility gap: its earnings outlook has fallen so far that even optimistic street estimates look too rich. When a major bank walks away from neutral, it often precedes broader institutional repositioning.

Evidence

18d ago BWG Global up VFC: Mixed → Positive
20d ago Wells Fargo main VFC: Equal-Weight → Equal-Weight
21d ago Seaport Global up VFC: Neutral → Buy
22d ago Insider buy by DARRELL BRACKEN P (VFC): $997,408
22d ago Insider buy by CARUCCI RICHARD T (VFC): $344,495
22d ago Insider buy by CARUCCI RICHARD T (VFC): $250,500
22d ago Insider buy by DARRELL BRACKEN P (VFC): $1,006,903
22d ago Insider buy by CARUCCI RICHARD T (VFC): $602,500
3 older signals
Fundamentals & Data ▾
V.F. Corporation Consumer Cyclical · Apparel Manufacturing
Mkt Cap
$7B
P/E
33.3 fwd 17.4
Beta
0.97
Div Yield
196.00%
52w Range
$11.06 - $22.27
Short Interest
26.4M 8.64%
Days to Cover
4.5 +20%
Technicals downtrend
vs 20d MA
-4.8%
from 52w Hi
-14.7%
1w return
-5.0%
Vol ratio
0.8x
Insiders
buying 2B / 0S
Analysts
bullish 2 up / 0 down
EPS Estimate
$-0.01 +9.2% 30d 2up / 0dn
Est. Dispersion
782% 17 analysts
Analyst Target
$21 $14 - $40
Options P/C
1.52
Insider Cluster
strong buy 3B / 1S (officer)
Fund Convergence
strong Citadel, D.E. Shaw, Bridgewater
Financials
Revenue
$2.9B +2% YoY
FCF
$967M
Gross Margin
57%
Op Margin
11%
Momentum: decelerating
Top Holders
Citadel $167M
D.E. Shaw $15M
Bridgewater $10M
Recent Filings & Data
insider trade 41
net buying · $142,241 sold · $3,790,806 bought
22 insiders · 41 transactions (30d)
Recent transactions
ROBERTS CAROL L · award
HYDER BRENT · award · $4,862,573
SCABBIA GUERRINI MARTINO · award · $3,241,715
CHO ALEX · award · $166,727
VOGEL PAUL AARON · award · $2,431,299
LANG LAURA W · award · $166,727
SIM JENNIFER S · award · $1,215,656
DALMIA ABHISHEK · award · $2,431,299
PHILLIPS MICHAEL EDWARD · award · $277,870
CARUCCI RICHARD T · award · $166,727
ROBERTS CAROL L · award · $166,727
CHUGG JULIANA L · award · $166,727
DARRELL BRACKEN P · award · $8,914,692
HOPLAMAZIAN MARK SAMUEL · award · $166,727
SHATTOCK MATTHEW J · award · $166,727
OTIS CLARENCEJR · award · $166,727
GROSSMAN MINDY F · award · $166,727
EDWARDS TREVOR A · award · $166,727
TANNER KIRK L. · award · $166,727
DALMIA ABHISHEK · buy · $589,000
CARUCCI RICHARD T · buy · $602,500
DARRELL BRACKEN P · buy · $1,006,903
CARUCCI RICHARD T · buy · $250,500
TANNER KIRK C · award · $106,279
VOGEL PAUL AARON · award · $1,500,002
GROSSMAN MINDY F · award · $106,279
TANNER KIRK L. · award · $106,279
CARUCCI RICHARD T · buy · $344,495
DARRELL BRACKEN P · buy · $997,408
MCNEILL BRYAN H · award
CHO ALEX · award
LANG LAURA W · award
CARUCCI RICHARD T · award
CHUGG JULIANA L · sell · $142,241
CHUGG JULIANA L · award
DORER BENNO O · award
HOPLAMAZIAN MARK SAMUEL · award
SHATTOCK MATTHEW J · award
OTIS CLARENCEJR · award
EDWARDS TREVOR A · award
MCMULLEN WILLIAM RODNEY · award
analyst rating 2
BWG Global up → Positive 18d ago
Seaport Global up → Buy 21d ago
11 signals · latest 18d ago

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